Our Story

Hayden Reis was born out of the need for a fashionable, yet functional, carryall that could be toted from the beach to the office and from the soccer field to the gym. When fashion-forward Florida native Emily Stroud couldn’t find the perfect tote bag for her busy lifestyle, she set out to create one.

Emily designed Hayden Reis as a colorful collection of sailcloth totes and accessories that are proudly made in the USA. Her choice to select sailcloth as the brand’s signature material was an important one, and what sets her line apart from other carryalls.

Hayden Reis products are made from a premier material—the highest quality, new sailcloth available. Emily selected sailcloth because it is unique: it is virtually indestructible, extremely lightweight, water/sand resistant, and very easy to clean.

Each tote is lined with interior pockets and zips for privacy and security. It also includes a snap hook to keep keys or another Hayden Reis accessory close at-hand.

Not only is Hayden Reis functional, the brand is also fashionable. Each season, Emily and her team carefully update products to interpret styles and trends in a manner fitting of the brand’s chic and playful designs.

Emily believes that Hayden Reis makes life simpler, brighter, and well kept. We hope you’ll join us and tuck away that tired old canvas carryall and #tote Hayden Reis.